Lockdown forces offline traders to launch e-commerce platform


Lockdown forces offline traders to launch e-commerce platform

Lockdown forces offline traders to launch e-commerce platform

After a stoop in enterprise from brick and mortar shops through the Covid-19 induced lockdown, a corporation of conventional small traders on Wednesday claimed that it will launch an e-commerce portal for necessities “in a day or two” in affiliation with its companions.

An official of the Confederation of All India Traders (CAIT) that represents seven crore traders and 40,000 commerce associations stated the challenge goals at delivering important gadgets to the doorstep of a buyer by a neighbourhood retailer.

“A pilot has been going on in six cities of Allahabad, Delhi, Jhasi, Varanasi, Gorakhpur, Lucknow for the past seven days involving around 800 local traders. We are planning a pan-India launch with a target of involving one lakh traders and stores in a day or two,” CAIT West Bengal common secretary Rabi Shankar Roy advised PTI.

Only important gadgets could be delivered by the E-Lala portal through the lockdown and after it’s lifted, the e-commerce website will even cope with non-essentials, he stated.

Bengal primarily based traders physique, Confederation of West Bengal Trade Association, stated they’re taking steps to empower shoppers with particulars of native shops of their web site and proposed to be part of the e-commerce bandwagon at a later stage, its president Sushil Poddar stated. 

Connecting shoppers with neighbourhood shops will assist keep social distancing with none journey hurdles, he stated.

Roy stated Global Linkers is the expertise companion of E-Lala whereas Consumer Products Distributors Federation and All India Transporters Welfare Association are a part of the ecosystem.

He stated it’s free for traders to be on board whereas shoppers could have to pay a small supply cost for residence supply by the native retailer.


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